in an eye-tracking study done of people looking at an ad with hbd some other sexy chick in a bikini, researchers @eyetrackshop found that men looked at the woman’s FACE first, boobs second, while women looked at the boobs first (presumably — hopefully — looking at the bikini top) and face second. men: not so lecherous after all!:

when it comes to car ads, women look at the pretty, shiny car first — men, the info box:

so, maybe it’s not a bad idea for you guys (*cough* dennis *cough*) to buy a flashy car after all! (~_^)

see also: How men and women really DO see things differently (or why the wife’s more interested in the price of the bikini and the husband the contents)

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